Brown Thomas

Brief

Create product descriptions for the Irish department store's website. This included luxury fashion brands for menswear, womenswear, childrenswear, and accessories. Copy should be based on research into brands and current trends. This work was conducted during my employment by Packshot.com and was not a personal commission.

Men's and women's fashion

This sample contains product descriptions for luxury fashion items. The copy is written in two or three sentences using a conversational tone. It gives a brief introduction to the brand and describes the style and benefits of each product. The samples you see are solely created for my portfolio.

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Brown Thomas

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