MT&W

Brief

The original brief for this project was to write an about page for a new vintage-inspired watch brand based on the slogan “the only luxury is time”. I continued working with this client to provide informative blog posts, product descriptions for the watches, and crowdfunding campaign emails.

MT&W About Page

The brand concept was a collection of vintage watches inspired by 1970s chronographs and classic sports car racing. The about page I created focuses on the way MT&W reimagines the iconic style of the era for a new generation of vintage watch enthusiasts.

View as PDFLive link
https://mtw.watch/pages/our-story

Like what you see?

Let's work together. Send me an email if you're interested in booking any of my freelance copywriting serves.

More portfolio samples for

MT&W

Introducing The Eclipse

This blog post I wrote focuses on one of the brand's most distinctive watch designs, describing its features and appearance.

View as PDFLive link

Product descriptions

These are six product descriptions for MT&W's first collection of watches. I created the title and copy for each based on the images provided.

View as PDFLive link

Campaign emails

These emails were sent to subscribers during the crowdfunding campaign. I wrote them from the perspective of the brand's founder.

View as PDFLive link

Like what you see?

Let's work together. Send me an email if you're interested in hiring me or booking my freelance services.

Get in touch