Plum Guide

Brief

This project involved creating listings for luxury holiday homes across the UK, Europe, and the US. I was responsible for writing conversational descriptions, curating photos, and adding need-to-know information about the homes and their amenities into the site’s CMS. I also revamped older listings in line with the new tone of voice.

Gallery

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Luxury Holiday Home Listings

This portfolio entry contains examples of merchandising copy for holiday homes around the globe. These descriptions were written exclusively for my portfolio and represent similar work I have previously undertaken. They feature creative titles, conversational descriptions, highlights, and important things to note.

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